Making more than a name.

You’re the leader in your space, providing pharmaceutical companies and research institutions with the intellectual leadership, modeling methodology, and cloud computing power to drive drug development forward, but no one knows who you are.

 lol…wut?

Exactly. So Fresh engaged with Metrum’s executive team to reposition the firm as a full-service consultancy and technology company. With new brand positioning, logo, creative style guide, website and content, Fresh helped MetrumRG make a new name for itself as a leader in one of the most complex and rapidly evolving industries today.