Reflecting work, proving success.

Great Hill Partners, a Boston-based private equity firm, recognized that it’s website was dated, difficult for users to navigate, and not accurately representing the firm’s investment in successful and growing technology companies.

Fresh worked with the Great Hill team to hone the core messaging and brand story for the firm, and then pull that messaging through digitally —designing a user experience and visual design that immediately showed visitors the activity and success of the firm’s portfolio companies.

The resulting site is visually stunning, accurately reflects the firm’s core values and current investments, showcases the success of its portfolio companies and is easy for the internal team to update and manage.